Monday, February 02, 2009

Starbucks loses in a taste test to .......

McDonald's?

OK, I'm the last person that should weigh in on this debate because I'm probably the only male over the age of thirty that doesn't drink coffee. However, Consumer Reports did a blind survey of Starbucks, McDonald's, Dunkin and Burger King (Burger King sells coffee??) and found that:

McDonald’s beat the rest. Our trained tasters, who visited two locations from each company, spill the beans below (prices are an average of what we paid for the closest thing to a medium cup).

McDonald's, $1.35, was decent and moderately strong. Although it lacked the subtle top notes needed to make it rise and shine, it had no flaws.

Burger King, $1.40, looked like coffee but tasted more like hot water. It was a little sour, with an unusual hint of chocolate.

Dunkin' Donuts, $1.65, was weak, watery, and pricier than Starbucks. It was inoffensive, but it had no oomph. (If you brew with Dunkin’ beans at home, you can make it stronger.)

Starbucks, $1.55, was strong, but burnt and bitter enough to make your eyes water instead of open.

I think it's worth noting that Consumer Reports tested straight black coffee. I've been in a Starbucks before and I think that about 0.0942% of consumers actually buy a black coffee at Starbucks.

Cheers!

1 comment:

JMecca said...

I've said starbucks tasted burnt years ago, and I do drink it with half and half. When I learned of McDonalds Cafe in 2004, I thought that I would give it a try. It was good!
What I like most about McD's is the same good cup of coffee is served everyday.
Now I own a Keurig and visit McD's only once a month for coffee.